apple mac

The second Mac revolution

The Mac introduced the creative people in society to computers, changing forever the perception of what these machines could achieve. Could Apple’s switch to a UNIX foundation be part of a second radical shift, leaving the PC to play catch-up once again?

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The Apple machines of the 80’s turned computers from dull counting machines and glorified typewriters into creative tools, forcing a revolution in the design, publishing and music industries through accessibility and mass participation. If you wanted to produce—let’s say—a magazine in those days, all of a sudden you didn’t need a lot of money, you didn’t need to have a particular job or be a member of the union, and you didn’t even need to have served an apprenticeship or have been to college.