santa claus

Santa Claus - the most successful open source project

It dawned on me the other day, as I was shopping for the dozens of gifts it seems I have to buy every December (this year, I bought myself a holiday accommodation in Denmark, WA!), that Santa Claus is the most successful open source project in history. (Bridget @ Illiterarty would agree with that). Santa Claus is essentially a marketing development that is embodied by everyone who stuffs a sock, gives a gift, hosts a dinner or wishes Merry Christmas over the holiday season.

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