free beer

Free Culture Pitfall: Bait-and-Switch Free Licensing

Last year, as I was checking the licensing and attribution on the tracks in my soundtrack library for Lunatics, I came across a bizarre and rather disturbing practice: bait and switch licensing as a ploy to sell music. This is a truly weird idea, if you understand what a free-license means, and it's deeply unethical, but here's what I think is going on: the artist (or more likely, some intermediary, such as a small record label) gets the idea of using a "free" loss-leader to try to draw people into buying a commercial/proprietary album.

What’s wrong with Free Beer?

Freedom. It’s such a loaded term. It represents so many things: the ability to do stuff unfettered, letting the press say whatever they want, invading foreign nations to pass the time, a glorious ideal. I started thinking about it recently because there’s a furniture chain in Australia called “Freedom” and I always get a kick out of signs in shopping centres with arrows that direct shoppers to the food court, toilets, and freedom... “Free” also means lots of things. Free as in libre... Free as in beer... Interestingly enough, they aren’t as different as you might think! In fact, there is a new kind of beer sweeping Denmark, and it is like free software BUT BEER! How fun!

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